Speed Kills Real Estate Photos… Good Quality Photos Take Time!

The quickest way to get photos of a house is to grab a point & shoot camera or a cell phone and quickly move from room to room snapping off shots with little or no thought involved.

This is also a sure fire way to capture bad photos, lose the confidence of your clients, tarnish your image brand, and diminish the chances of future business.

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Instead of just running in and snapping a few random pictures, take the time needed to set up each shot so that the photo is taken at the correct exposure from the proper height and the best possible perspective. Take care to ensure that images of important features, such as lake views or architectural details, will grab the attention of prospective buyers.

For a quality finish, take the time to edit your photos using a proven editing software to ensure images are sharp and clear, walls are straight, window views are clear where appropriate, color is accurate, skys are blue, and size and resolution are optimized for MLS and Internet viewing.

 

A Few Quick Tips To Help Boost Quality

  • Use a DSLR – quality is better and allows use of interchangable lenses (full frame is ideal)
  • Choose the right lens at the right aperture and focal length – for sharp images with no distortion
  • Use a sturdy tripod with a solid tripod head (a geared head is best) – to control height, point of view, and sharpness
  • Take time to compose each scene – shoot from the best perspective and camera height, at the correct exposure
  • Shoot in RAW format instead of jpeg – allows better color control and finer editing without loss of pixel data
  • Use off-camera flash to fill shadows and/or compensate for an exterior light source brighter than the room being photographed
  • Take time to edit your photos to correct lens distortion, color casts, converging verticals, exposure, contrast, etc.

In summary, taking your time to set up shots and properly editing them, along with using the right tools / equipment, will go a long way toward improving the quality of your images.

Contact Us for high quality professionally crafted HD real estate photography!